3D product · Concept brand by Retour Labs

KÄRN

A lipstick case in satin anodised aluminium that opens like a seed pod. Modelled to the millimetre in Blender, then taken into five campaigns and a full still-life world.

See the campaignsHow it was built
The KÄRN seed pod open, tangerine satin anodised aluminium, the lipstick rising inside
01 · Every detail is geometry

Nothing is painted on.

1:1 detail: the knurled sleeve, the dimpled seed field and the engraved ruler ring
The seed field3,589 dimples placed on the golden angle, 137.5° apart.
Macro: the crown, the hairline seam and the etched wordmark
Etched and drilledKÄRN laser etched up the seam; the two dots of the Ä are drilled holes.
The lipstick's slanted face with an embossed spiral of seeds
The kernel89 seeds embossed on the lipstick, the same spiral as the shell.
The range: racing green, cobalt and oxblood, closed and open
Four dyesTangerine, racing green, cobalt and oxblood, each etched with its own code.
02 · Five campaigns, one product

Each colour gets its own world.

Not one template in four colours. Every campaign has its own metaphor, micrographics and voice, so each one posts as a new story.

01 · SEED_CORE

Tangerine · the specimen lab

Every dimple placed on the golden angle, the name drilled, the shell unwrapped.

  • seedcore slide 1
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  • seedcore slide 12
  • seedcore slide 13
  • seedcore slide 14
02 · ROOT_SYSTEM

Racing green · the herbarium

Mounted like a pressed specimen. The green is grown into the metal.

  • rootsystem slide 1
  • rootsystem slide 2
  • rootsystem slide 3
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  • rootsystem slide 5
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  • rootsystem slide 8
03 · DEEP_FIELD

Cobalt · the observatory

The seed field read as a star chart, the opening plotted like an orbit.

  • deepfield slide 1
  • deepfield slide 2
  • deepfield slide 3
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  • deepfield slide 8
04 · LATE_HOURS

Oxblood · the darkroom

Frame 04 on the roll, the meter on f/11, every dye at its hour.

  • latehours slide 1
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05 · STILL_LIFE

The world · warm rooms, quiet light

Limewash, limestone, velvet and paper, lit by low sun. Built and rendered in Blender.

  • stilllife slide 1
  • stilllife slide 2
  • stilllife slide 3
  • stilllife slide 4
03 · How it was built

Built, not generated.

Two build logs, captured in Blender as it happened: the product from an empty scene, then the world it lives in.

The product build log43 seconds: profile, revolve, seam, hinge, seed field, wordmark, material, Cycles.
The world build log46 seconds: plaster relief, limestone, light linking, a window placed on the sun's ray.
3,589dimples on the golden angle
5campaigns, 42 slides
4dyes, each etched with its own code
0AI images or stock models
Retour Labs · 3D product and campaigns

Want your product built like this?

We model it to your real dimensions, design every detail, and take it into stills, films and campaigns.

Message @retourlabs[email protected]